The world of fashion changes.
It is fast-moving and the people within – from designers to buyers – all need to make sure they look ahead to catch the latest changing trends.
The way we find and buy items has shifted dramatically. In the last few years, no other industry has apparently taken more of a hit than retail.
Of the list of emerging technologies (AI, blockchain, IoT, 3D printing, and AR/VR), artificial intelligence has been at the forefront of disruption for every industry. Perhaps one of the most prominent ways fashion and technology have been integrated is the ability to turn a diverse set of data into engaging, enriching information.
Some of the biggest names in the fashion industry – from H&M to Tommy Hilfiger – are now investing in algorithms that help suggest styles to their customers. A plethora of AI-based start-ups are also helping one end to the other – from retailers to consumers – take the guessing out of the game.